Tim Ruef
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At 11:26am on April 7, 2008, Tim Ruef said…
The Secret is indeed powerful. I listed to the tape often as I drive to work.

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About Me:
VICE PRESIDENT, Michael E. Marion & Associates

Tim has over 30 years of experience in the healthcare industry including executive search, general management and senior positions in sales and marketing. Prior to joining Michael E. Marion & Associates, Tim held key management positions for several prominent pharmaceutical companies including Pfizer and Merck and launched over eight products in the U.S., Europe and Canada. Tim directed the launch and commercial development of new products in arthritis and oncology for Merck. One of these products, with 2nd year sales of over $2 Billion, was deemed the largest, fastest, and most successful launch in Merck’s history.

Tim started his industry career in pharmaceutical sales with Pfizer, and subsequently transitioned to marketing before joining Lederle Pharmaceuticals where he managed the anti-infective business prior to assuming leadership of the hospital/oncology business for Lederle, Canada. Moving back to headquarters as Business Unit Director, Cardiovasculars he launched a new product for hypertension and led a co-promotion initiative with Wyeth/Ayerst and Robins. During this period he accepted a special appointment to speed development of a new oncology product. As Project Director, Lederle Oncology, Tim built a multidivisional, high-performance team, which reduced the time required to bring the product to market by nine months.

Following this Tim assumed responsibility as Vice President, General Manager of Medi Cine Inc., a healthcare communications company in New York City where he increased revenues 34 percent in his two-year tenure.

Returning to the client side of the business, Tim rejoined Pfizer where he developed strategy, positioning, and core launch programs for a new arthritis product and later developed key components of the launch strategy for a major cholesterol compound with current sales of over $10 billion.

Tim holds a BA degree in Psychology from the University of San Francisco, an MPA in Human Resource Management from the University of Colorado in Boulder, and Executive Education certificates from the University of Virginia, Columbia and Duke. He has served as an Adjunct Assistant Professor of Marketing at Fairleigh Dickenson University in Teaneck. He has co-authored an article published in Pharmaceutical Executive, entitled “Breakthrough! A New Route to Develop Drugs More Quickly,” and has presented at numerous conferences on topics involving Marketing, Leadership and People Development. He is a former Captain in the United States Army.

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