Brand Strategy. Brand Energy.
Upon watching a recent episode of the television show, Perception, I recognized the writers hit the nail on the head on how to reach success for anything your desire. My perception is of how these three qualities affect business. And all three are driving forces that enable success.
It will be difficult to achieve much of anything without ambition. Possessing the deep down desire to achieve a particular goal or set of goals will…Continue
Entrepreneurship and career advancement make the perfect couple! The combination is equivalent to having your cake and eating it too.
When you next move to doing the exact opposite of where you currently are at, you will learn at a far more rapid rate. Especially if you prefer the type of position you have but are stopped from advancing forward, there is definite advantage in making the detour for a while. In the end, you will find an accelerated outcome making the detour…Continue
You may have previously been advised to “Assume the sale”. The implied characteristics of doing so are to speak with confidence and assume you will get the sale as you begin to meet with your clientele until otherwise notified.
However, along with the advice come inherent problems. The #1 error made by most businesspeople is making assumptions. There is a fine line between assuming a sale and assuming thoughts about the client-to-be throughout the sales cycle. In fact,…Continue
What is the image you have when you think about waves and a sale?
I picture a speedboat out on the ocean with little wave streams following the flow. The imagery for me relates to business due to the fact that we now build followings online. So the question becomes do our connections follow our lead as if we were the speedboat? Following our lead refers to being attracted to what we have to say as well as what we have to offer. And if not, what is…
Salespeople and entrepreneurs alike frequently settle for small sales when in fact their sales could have been more frequent and larger in scale. Why does this happen and how may it be avoided?
People buy from those they know, like and trust. Paying attention to details upfront establishes the quality of your relationships. A level of trust develops that ultimately determines your outcome.
Let’s first take a look at some of the details…Continue