You probably already know that SEO stands for Search Engine Optimization, but what does that really mean?  In short, it means getting your website to show up on the first page of search results, ideally at number one!  You might as well forget about being at the top of page two or page three as page one is where you need to be.  Think of it this way, how often do YOU click the next page button to view more search results?

Some people think they can put together a simple Wordpress site, add an SEO plugin and BOOM - done.  Not! There is a lot more that goes into SEO than that.  Yes, keywords help, but it's also important to:

  • Analyze your competitors search results
  • Optimize your website Titles & Meta Tags
  • Optimize Image, Hyperlink & Header Tags
  • Optimize your Robots.txt - you do have one don't you??
  • Optimize your HTML Source Code
  • Create postings and generate links back to your site on blogs, etc.
  • Create XML sitemaps for Google/Bing, etc.
  • Link to your social profiles
  • Properly configure your Google & Bing Webmaster Tools
  • Properly set up your Google Analytics - you ARE using them, right?
  • and much more!!


Doing all this and keeping everything updated can take a lot of time and effort, but it's absolutely essential if you want to be at the top of your potential customer's search results.  If you would like some help with this, feel free to contact me.  I'd love to help you out!

Gerald Bailey

President & Founder

Austin App House

Mobile: (512) 921-6540

Office: (512) 852-4399

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