Brand Strategy. Brand Energy.
Now we are cooking! Sort of nice to have things that are totally in your control to make your site better and stronger isn’t it. Welcome to Part 3.
Today’s list of 10 are more things you will have control over or not. And if you are like me, you love, control. More tecky stuff than I like but someone has to do…
Added by Howard Larson on April 21, 2016 at 3:13pm — No Comments
Are we having fun yet? Come on this is a game you are now playing between you, your completion and Google. You can play if you have or control a web site and you can win or beat your competition at the game of web ranking.
So you ready for more. Today’s list of 10 are things you will have a little better control over. Some of the…Continue
Added by Howard Larson on April 20, 2016 at 11:51am — No Comments
Type in “Telemarketing for Printers” for a Google search. Go on do it. . . .
Surprise. Who is right at the top? Yours truly (I hope). I work very hard at my ranking for that position. Work? Mmmmm well not work. Let’s call it a game between me, my competition and Google. And I like, I really like to…
Added by Howard Larson on April 19, 2016 at 10:59am — No Comments
Telemarketing and telemarketers are a rare breed. Telemarketing is not only a perfect marketing way for businesses selling products/services to their target market at a pretty low price but for B2B markets it can speed up the sales cycle for the more expensive sales representative regardless of its simplicity or complexity . Telemarketers are usually helpful at the initial stages of a sales cycle. After…Continue
Added by Howard Larson on April 15, 2016 at 11:55am — No Comments
What makes a successful marketing attack for a trade show?
There are 3 components to effective trade show marketing, pre-show, at-show and post-show. Without the post-show follow-up, the marketing strategy is not complete and often the sale is not made. So Follow-up might just be the most crucial part of the trade show marketing equation. True trade show success is not measured by the number of catalogs…Continue
Do you do direct mail. postcard mailers or used any of the US Postal Services offerings?
What will Your Business Save?
The U.S. Postal Service (USPS) is set to reduce First-Class Mail prices on Sunday, April 10, 2016. Yes, you read that right: the rate change is a reduction for the first time in nearly a century! Regardless of the type of mail or sort levels, you will realize average savings of over 4%.
Why now? The reduction comes with the expiration of…
Added by Howard Larson on April 5, 2016 at 2:51pm — No Comments
If getting your web site found organically is important taking a quick look at the basic principles of SEO is always good. . If you have read me at all you know my adversion to PFC (pay for click). So just how important it is to create your site according to the specifications of the search engines, after I say VERY. . .
A survey conducted way back in 2013 showed that at least 87…
Added by Howard Larson on April 4, 2016 at 10:59am — No Comments
Want a Free laptop? How about a free plazma TV? Of wait, yes you have won a free trip to Tahiti! If they had said Berwyn I might have believed them but I was not lucky enough to win that trip. How about a $1.000 gift card? Or how about a free round of golf in Myrtle Beach SC?
Free has become a four letter word. Free will knock your emails out into the spam folder. Free is anything but free anymore. Free cup of coffee, sure after you buy a $10.00 donut.…
Added by Howard Larson on April 4, 2016 at 10:30am — No Comments