Brand Strategy. Brand Energy.
WHAT IS INNOVATION? Just how much is innovation worth to us? How do we get innovation to work here, in our culture?
It’s hard to get a handle on innovation. It’s hard to understand it. It’s hard to practice it. It’s even hard to support it. Innovation is not a set of skills, methodologies, or knowledge. Innovation is a set of behaviors and habits that allow us to “connect unconnected things”. Most of us aren’t prepared for innovation or to be leaders for innovation.
To get us prepared and become the leaders we need to be here are the 6 techniques to establish the innovation culture.