Howard Larson
  • Male
  • Palatine IL
  • United States
  • 847-991-1294
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Larson & Associates - We Find Businesses Customers Not Just Names

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Howard Larson's blog post was featured

Creating A Multi-Channel Marketing Attack

In a time where content and information is expected to be available 24/7, prospects and customers want to interact with businesses in ways that works for them and their lifestyle, not yours. The fact is: using one, single channel is not enough. Why is multi-channel marketing an effective strategy? There are 5 reasons why I see companies using this approach:Build a brand experience – Prospects are on multiple channels – and to gain name familiarity you need to leverage each channel to connect…See More
Wednesday
Howard Larson posted a blog post

Creating A Multi-Channel Marketing Attack

In a time where content and information is expected to be available 24/7, prospects and customers want to interact with businesses in ways that works for them and their lifestyle, not yours. The fact is: using one, single channel is not enough. Why is multi-channel marketing an effective strategy? There are 5 reasons why I see companies using this approach:Build a brand experience – Prospects are on multiple channels – and to gain name familiarity you need to leverage each channel to connect…See More
Wednesday
Howard Larson was featured
Jan 10
Howard Larson's blog post was featured

Major Mistakes in Social Media Marketing

What are some of the biggest mistakes you can make in Social Media Marketing?The first is not knowing your audience and your “market”. Even in a small online group there can be smaller splinter (dare I say cult) groups running around. Are these your market or is it the lager group? You need to get a handle on who you are reaching out and talking to. Craft and tailor yourself to their needs and interests and making friends with them. Become their hero!Second is thinking that “if you build it…See More
Jan 8
Howard Larson's blog post was featured

A Winning Formula for Trade Show Success

For most companies that sell a product or service, Trade Show participation is a necessary part of the marketing mix. Big and small, there is a lot of work and preparation for success at and with a Trade Show and all the expense that goes along with these events can be rather significant regardless of the size. The big association shows you are looking at upwards of $10,000 and the small Chamber shows are “only” around $500.00 if you can use last year’s banners. Data indicates that 73% of…See More
Dec 27, 2017
Howard Larson posted a blog post

A Winning Formula for Trade Show Success

For most companies that sell a product or service, Trade Show participation is a necessary part of the marketing mix. Big and small, there is a lot of work and preparation for success at and with a Trade Show and all the expense that goes along with these events can be rather significant regardless of the size. The big association shows you are looking at upwards of $10,000 and the small Chamber shows are “only” around $500.00 if you can use last year’s banners. Data indicates that 73% of…See More
Dec 27, 2017
Leaderese liked Howard Larson's blog post Today's Marketer -­‐ Getting to Sales Ready
Dec 12, 2017
Vincent Wright liked Howard Larson's blog post Today's Marketer -­‐ Getting to Sales Ready
Dec 12, 2017

Profile Information

About Me:
A Telesales Telemarketing Teleprospecting Target Marketing Company
We make good businesses great and great businesses even better.

A telesales, telemarketing, teleprospecting & target marketing company that knows understands and puts into practice telemarketing, targeted marketing and advertising techniques for our clients to achieve consistent desired and sustainable growth.

Our specialty is New Account Acquisition. This is teleprospecting, telesales and target marketing
put together in one seamless attack. This is not just advertising, not marketing,
not telemarketing, not a manufacturer's rep service but a different way for you to
gain new accounts and grow your business fast.

Our focus is on working to become a part of our client's sales and marketing team in a seamless, invisible way to help propel their business to the next level. We will get to know you, understand you, sell you!

So no matter what your need in your companies lead generation be it hot leads, pre-qualified prospects or sales appointments the neutral accent appointment setters at Larson can zero in on the kind of accounts you not only want but need for your business to grow.

In continuous business since 1975, we are a leading provider of business
development, telemarketing, advertising and marketing solutions specializing
in the marketing of both complex and simple business product/services. The
scope of our services include development of web-integrated proactive marketing CRM tools, end-to-end delivery of business intelligence and sales leads,
active targeted marketing attracts, direct mail, brochures, catalogs,
outbound/outsourced telesales attacks.

Awards and Honors:
1981 PIA Merit Award 3rd place
1988 Helen Cody Baker Award 1st Place
1988 Chicago Excellence In Typography Award
1989 Sales Professionals International - Club Service Award - Bronze Award
1993 Sales Professionals International - Club Service Award -Bronze Award
2003 Graphic Design USA 1st place
2006 Black MBA Association Media Award 1st place
2012 Best of Palatine Award in Merchandising & Marketing Consultant
2013 Best of Palatine Award in Merchandising & Marketing Consultant
2014 Best of Palatine Award in Merchandising & Marketing Consultant
2015 Best of Palatine Award in Merchandising & Marketing Consultant
2016 Best of Palatine Award in Merchandising & Marketing Consultant
2017 Best of Palatine Award in Merchandising & Marketing Consultant

Listed in:
Marquis Who’s Who In Advertising
Who’s Who in America
Who's Who in the World

Contact Howard at
larsonassoc1975@yahoo.com
847-991-1294

SERVICES
Telesales
Telemarketing
Teleprospecting
Social Media Marketing
Outsource The Sales Department
Virtual Sales Manager
Appointment Setting
Direct Mail
Email Marketing
Print Services
Trade Show Appointment setting
Trade Show Services
Trade Show Follow-up
ACT Customer Management System Sales and Consulting
Customer Service
Database Update
Inquiry Handling
Promotions
Prospecting
Lead Generation
Data Collection
Order Taking
Surveys
Webnar Invitations
Website (Your primary site)
http://www.larsonassociates.ws
Linkedin PROFILE (Recommended)
http://www.linkedin.com/in/larsonassociates
Linkedin COMPANY Page (Recommended)
http://www.linkedin.com/in/larsonassociates
Facebook PERSONAL WALL (Recommended)
http://www.facebook.com/LarsonAndAssociates
Facebook PAGE (Recommended)
http://www.facebook.com/LarsonAndAssociatesFans
Twitter Account (Recommended)
http://twitter.com/LarsonAssociate
Phone (Recommended)
847-991-1294


2 New services: Virtual Sales Manager and Total Salesforce Outsourcing

1) Virtual Sales Manager: Don’t have a sales manager but have staff that needs to be trained and managed? Try out virtual sales manager service. Get all the pluses of a real sales manager at a fraction of the cost.

2) Total Salesforce Outsourcing. Want a sales staff, local or nationwide but don’t have the time or expertise to put it in place. Try this one. We will sit down with you, over the phone and go over YOUR numbers to see if it is a cost effective alternative option for your company.


Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
847-991-0488
larsonassoc1975@yahoo.com

Howard Larson's Blog

Creating A Multi-Channel Marketing Attack

Posted on January 17, 2018 at 11:16am 0 Comments

In a time where content and information is expected to be available 24/7, prospects and customers want to interact with businesses in ways that works for them and their lifestyle, not yours. The fact is: using one, single channel is not enough.

 

Why is multi-channel marketing an effective strategy?



There are 5 reasons why I see companies using this approach:

  • Build a brand experience…
Continue

A Winning Formula for Trade Show Success

Posted on December 27, 2017 at 12:48pm 0 Comments

For most companies that sell a product or service, Trade Show participation is a necessary part of the marketing mix. Big and small, there is a lot of work and preparation for success at and with a Trade Show and all the expense that goes along with these events can be rather significant regardless of the size. The big association shows you are looking at upwards of $10,000 and the small Chamber shows are “only” around $500.00 if you can use last year’s banners. Data indicates that 73% of…

Continue

Today's Marketer -­‐ Getting to Sales Ready

Posted on December 11, 2017 at 4:30pm 0 Comments

Marketers are always looking for new, innovative approaches to deliver improved results 

to their organization. What if there was a program that could fundamentally shift your sales results and significantly improve your marketing ROI?

Well believe it or not, there is a program that will significantly improve your results and lead to a higher return on marketing…

Continue

4 Key Steps of an Effective Marketing Campaign

Posted on October 13, 2017 at 12:13pm 0 Comments

1. Create a personalized experience across multiple channels (Lead Generation)

The way people consume information has dramatically changed and therefore we are working for you, our client – and are to adapting these changes.  Successful marketing campaigns more than ever are utilize multiple channels to reach their target audience. No single medium is strong enough any longer to cut through the clutter. It just does not work any more.

Orchestrating so many…

Continue

Comment Wall (22 comments)

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At 11:14am on June 5, 2017, Lisa Turberville said…

Thank you!

At 9:54am on March 25, 2017, Rodger Bailey said…

Howard:  Thanks for the connect. I just posted another blog post. I would love your feedback about the post and the videos it points to.

Gain the edge in the conversation and help your clients get what they want.

At 10:51am on October 14, 2010, Yvette Dubel said…
Thanks, Howard!
At 11:52am on October 12, 2010, Yvette Dubel said…
Hi Howard,
Thanks for connecting!

Perhaps we can talk and you can tell me more about your services?

All the best!
At 9:55pm on July 27, 2010, Kissie N Atl said…
Thanks for the congrats, I'm trying to find my way around the community.
At 10:53am on March 25, 2010, Dan Walter said…
Thanks Howard. Nice article on color, btw
At 2:32pm on March 17, 2010, Dawn Pigoni said…
Thanks Howard! Wow Palatine that's not too far from here!
At 11:54am on January 12, 2009, G. Lane Cavalier said…
Likewise, it is nice to meet you online.
At 2:57pm on December 29, 2008, Anne Stuessy said…
Thanks, Howard, it's nice to meet another Chicagoan.
At 10:54am on October 23, 2008, David Lowry said…
Thanks Howard! It's nice to find you on here as well.
 
 
 

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