Branding + Energy + Strategy = Brandergy
Stranded? Need help from your airline? The Obligations of Airlines to their Passengers in Europe. See my blog posting at …Continue
The Euro is doomed, and has been from its introduction in 1999. It's time to acknowledge this and move it to its rightful place - a unit of trade - while EU countries revert to national currencies that can move with market forces.
Just as the PC changed our lives, so we're facing another momentous shift - one brought about by mobile devices, specifically smart-phones and tablets. What's driving these is a vast, growing platform of apps: small, focused applications that make these devices really useful. And business is getting ready to embrace this new technology to lower costs and increase productivity.Continue
Having been using my iPad as a Business Productivity tool for some 10 months and seen how quickly it paid for itself, I'm a firm believer. This post looks at my hardware and software environment for other aspirant iPad users - it really is a useful tool in business...Continue
Companies really have to recognise that poor after-sales service experience is one of the quickest ways to kill a brand. Customers are not – or should not – be a one-transaction experience. Lifetime value is what companies need to focus on, as that’s where the real profits lie – repeat customers that become brand advocates. http://bit.ly/cbQe3a